Press Release

Emirates Red Crescent and TECOM Group PJSC have reintroduced The Good Store, a philanthropic initiative to provide a seamless donation platform during Ramadan and Eid al-Fitr, for the second consecutive year.

The Good Store allows individuals and organisations to give back to society during Ramadan and Eid al-Fitr by purchasing essential items for distribution through Emirates Red Crescent’s trusted network. People can choose to contribute towards donations such as Ramadan food boxes, Iftar offerings, Eid clothing, and health and sanitary packages.

“The Good Store is an extension of our consistent endeavour to make a positive impact on society, and we are pleased to support Emirates Red Crescent’s humanitarian initiatives for another year,” said Haif Zamzam, Senior Vice President of Strategy and Marketing at TECOM Group. 

“When a community comes together to support those in need, it strengthens the bonds that unite us. The Good Store reaffirms the kindness and generosity inherent to our city and the positive, tangible difference we can make when we come together.”

Contributions can be made during Ramadan and Eid al-Fitr this year through scannable QR codes placed on posters and billboards at TECOM Group’s 10 sector-focused business destinations, including Dubai Design District (d3), Dubai Knowledge Park, and Dubai Media City. Dubai’s residents can also access The Good Store at the city’s popular waterfront lifestyle destination, Bluewaters.

The Good Store’s travelling mobile carts are also back at various locations in the city to further stimulate seamless donations. These carts are staffed by The Good Ambassadors, representing volunteers to guide visitors through the various Emirates Red Crescent donations offered through The Good Store and assist them in making their contributions.

The Good Store is open to all members of the public and can be accessed online or through locations such as supermarkets, pharmacies, and restaurants within TECOM Group’s business destinations, which include Dubai Internet City, Dubai Media City, Dubai Studio City, Dubai Production City, Dubai Knowledge Park, Dubai International Academic City, Dubai Science Park, Dubai Design District (d3), and Dubai Industrial City.

For more information about The Good Store and how to get involved, please visit: Website: thegoodstore.ae Instagram: @TheGoodStore.AE